Keep your customers front and center
Great products are built with a customer-centric mindset. Collaborate throughout the user research process to give your customers what they want. Collect, visualize, and share your insights across teams to keep everyone aligned.
![](https://corporate-assets.lucid.co/spark/d8e9998b-2672-4bb2-a28f-25538760b779.png?v=1701995697323)
![](https://corporate-assets.lucid.co/spark/7e14c328-6d77-4ec3-9775-1336edcbb684.png?v=1701995700803)
See things from your customer’s point of view
Transform your research notes into helpful visuals like user story maps. Develop empathy maps to explore what your customers need. When you understand customer pain points and goals, it’s easier to deliver incredible experiences.
![](https://corporate-assets.lucid.co/spark/a7903ee5-820c-4024-8d46-bd6640c2eb43.png?v=1701995513764)
Take a magnifying glass to your customer journey
Carefully consider every stop of their journey with your product. Get it all down on a customer journey map to highlight opportunities for improvement.
![](https://corporate-assets.lucid.co/spark/be318b5a-bdb9-4bf5-beea-07fa026f8312.png?v=1701995513706)
Capture valuable customer insights
Collect and document your customer research in a shared visual workspace. Work with your team to mine each customer interview and survey for useful gems.
![](https://corporate-assets.lucid.co/spark/748c637a-0800-4d13-b7a6-166bedc08877.png?v=1701995700776)
Set the stage for an efficient working session
Gearing up for a brainstorming meeting? Assign pre-reading to your team so everyone arrives ready to jump in and participate. The Note Panel is a convenient spot to share anything from interview transcripts to call recordings.
![](https://corporate-assets.lucid.co/spark/e2f4b683-e5e0-439e-9095-992cd3f2dc61.png?v=1701997802798)
Get cross-functional teams on the same page
Invite other teams to your board to keep everyone aligned and in sync. A shared understanding of your customer will help each team make smart decisions. And your team’s focus and efficiency will lead to more satisfied customers.
More ways to make Lucidspark work for you
![](https://corporate-assets.lucid.co/spark/2ce715c5-63dc-420e-86b6-bee627a39a40.png?v=1701995862958)
Ideation & brainstorming
Capture that next big idea with the help of sticky notes, freehand drawing tools, and an infinite canvas.
![](https://corporate-assets.lucid.co/spark/04ebc1b0-29d5-4d8f-9756-ba9226472a49.png?v=1701995862881)
Organization & evaluation
Transform ideas into strategy by tagging and grouping items, sharing key feedback, and creating presentation-ready docs.
Teamwork & collaboration
Get the most out of collaborative work sessions with in-product chat, voting, and timers that help keep everyone engaged and on-task.
![](https://corporate-assets.lucid.co/spark/3ecdc3ba-e1de-4c9a-bb8e-65f72a225f37.png?v=1701995863105)
Strategic Analysis
Seamlessly shift from ideation to action with everything you need to host effective remote strategy sessions and determine next steps.
![](https://corporate-assets.lucid.co/spark/70703d37-5094-4411-9e57-be9dc00b3e75.png?v=1701995862867)
Agile & Project Planning
Keep your teams aligned during standups, sprint planning, and retrospectives to drive project progress.