Profit stream canvas

Build profitable software-enabled solutions with the Profit Stream™ Canvas.

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Profit Stream™ Canvas example

What is the profit stream canvas template?

You need more to your business plan than "if you build, it they will come," and this template helps by quantifying the economic value of the solutions your product creates.

This template is a digital version of the Profit Stream Canvas, which helps you build profitable, software-enabled solutions. Inspired by Applied Frameworks, Profit Stream aids you in creating a sustainable business.

Benefits of using the profit stream canvas template

This template helps you consider many factors, including:

  • Return on investment (ROI)
  • Pricing
  • Licensing
  • Enforcement
  • Value exchange

When you take all these factors into consideration, you can find ways to maximize profits. In other words, you’ll design pricing and licensing models to ensure that your revenue exceeds the costs required to serve your customers.

The profit stream canvas template itself is easy to customize, no matter what kind of product you offer, and you can share it easily. Work on it by yourself or with the rest of your team, whether you’re in the same office or across the world from each other.

How to use the profit stream canvas template in Lucidspark

Use the profit stream canvas template to guide you as you create sustainable, profitable software-enabled solutions. Begin by stating your solution (i.e., product or service) and its version.

Next, you’ll identify the customer, customer ROI, and customer licenses. When you have that in place, you can list the value exchange, pricing, profit engine, and compliance. Finally, identify the solution, solution ROI, and solution licenses.

As you work, use sticky notes to ideate quickly and collaboratively. Leave comments and emojis to give feedback and ask questions about others’ contributions. You’ll be on your way to finding the best business plan for your software product.

Luke Hohmann logo

Luke Hohmann

Author, Innovation Games

As the author of the book Innovation Games, Luke Hohmann dives into predicting what customers want through a gamified approach. Luke believes that once you know what customers want, innovation can thrive.

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