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voice of the customer

Obtaining and understanding Voice of the Customer

Reading time: about 6 min

Read on to learn what Voice of the Customer (VoC) is, why it matters to businesses, and how you can best gather this important data.

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Agile ux design

Best practices for applying Scrum to UX design

Reading time: about 6 min

This article dives into some best practices for applying Scrum to UX design.

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How to do a SWOT analysis

How to perform a SWOT analysis

Reading time: about 7 min

Here’s how to use a SWOT analysis to evaluate your business strategy to help your team make informed decisions.

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Decision tree

How to make and use decision trees

Reading time: about 6 min

No matter the decision, a decision tree is a simple tool to explore your options and get to the ideal solution.

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Scaled Agile Framework

How to perform UX research within a Scaled Agile Framework

Reading time: about 6 min

In this article, we’ll cover how UX fits into the SAFe model and the best practices you can start implementing to perform UX research under this framework.

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